Identity Design Visual 1b by Unparalleled Lines Web & Graphic Design, case study - for NCMDA Northern California Marketing Directors Association, logo design


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LOGO

THE STORY
An earlier version of this awards logo contained a form of "compass rose" (the stellate design seen on many old maps). But Unparalleled Lines redeveloped the compass element and placed it in a new typographic setting, then applied the logo for use in a "call for entries" mailer and an award certificate - as well as later adapting the design in stationery and collaterals still in use by this professional organization (letterhead, half-size letterhead, #10 business envelope and newsletter "shells").