Black-and-White Display Advertising Visual 3e by Unparalleled Lines Web & Graphic Design, case study - for The Mall At Yuba City, Yuba City, CA, B/W 1/2-page newspaper display ad series design


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SHOWN AT LEFT
B/W NEWSPAPER AD
2 Column x 10"

THE STORY
The shopping center client asked for a "calendar-year" format to use in promoting numerous in-mall events (several per month). Unparalleled Lines created the format featuring playful headlines and event-related custom illustration - maintaining a unique style "identity" throughout the year. Ads in this series: Approx.15. (Another from this series may be found on the Thumbnails Page.)